
CRM Coordinator
Job Description
Posted on: September 1, 2025
Lensa is a career site that helps job seekers find great jobs in the US. We are not a staffing firm or agency. Lensa does not hire directly for these jobs, but promotes jobs on LinkedIn on behalf of its direct clients, recruitment ad agencies, and marketing partners. Lensa partners with DirectEmployers to promote this job for ASM Global. Clicking "Apply Now" or "Read more" on Lensa redirects you to the job board/employer site. Any information collected there is subject to their terms and privacy notice. LEGENDS & ASM GLOBAL Two powerhouse companies have joined forces to redefine excellence in sports, entertainment, and live events. Together, we combine unmatched expertise with a global reach, offering end-to-end solutions – from venue development and event booking to revenue strategy and hospitality. Legends brings a 360-degree, data-driven approach across Global Partnerships, Hospitality, Merchandise, and Attractions, working with top-tier clients to deliver exceptional experiences. ASM Global, the world leader in venue management and live event production, oversees 350+ iconic venues stadiums, arenas, conventions centers and theaters. Our organization is committed to building an inclusive, innovative environment where differences drive solutions that benefit our team members, guests, and partners. Guided by our values of respect, integrity, and accountability, we create a workplace where everyone can succeed. Are you ready to be part of the team that is transforming live entertainment? Join us to make legends happen! THE ROLE As a CRM Coordinator, you will oversee the creation, execution, and optimization of email marketing campaigns for multiple clients, ensuring they align with brand objectives and drive customer engagement. You will collaborate with internal teams to develop strategies, analyze performance data, and enhance segmentation and targeting efforts. This role is perfect for a detail-oriented marketer who enjoys both the creative and analytical aspects of email marketing in a fast-paced, dynamic environment. Key Responsibilities
- Brief, write, and manage email campaigns while maintaining a marketing calendar across multiple clients
- Build, test, and deploy email campaigns and automations to enhance customer engagement and experience
- Maintain and enhance customer segmentation and target strategies for various brands
- Collaborate with internal teams to align email marketing strategies with broader brand marketing initiatives
- Monitor and analyze email performance metrics weekly to provide insights and recommendations for future strategy
- Participate in client meetings and presentations, providing insights and recommendations based on email performance data
- Stay informed on industry best practices, emerging trends, and new technologies in CRM and email marketing
Qualifications
- 1 year of experience in CRM, email marketing, or digital marketing, preferably in e-commerce or sports-related industries (ideal but not required)
- Experience with Klaviyo, Braze, Iterable (or a similar ESP) is strongly preferred
- Familiarity with GA4 and email performance reporting tools
- Strong analytical skills with the ability to interpret data and provide insights
- High attention to detail and ability to manage multiple projects simultaneously
- Excellent communication and collaboration skills
- Ability to work in a fast-paced, deadline-driven environment
- Passion for sports and/or e-commerce marketing is a plus
Compensation Competitive salary commensurate with experience, and a generous benefits package that includes medical, dental, vision, life and disability insurance, paid vacation, and 401k plan. WORKING CONDITIONS Location: Remote USA PHYSICAL DEMANDS The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Note The essential responsibilities of this position are described under the headings above. They may be subject to change at any time due to reasonable accommodation or other reasons. Also, this document in no way states or implies that these are the only duties to be performed by the employee occupying this position. Legends & ASM Global is an Equal Opportunity/Affirmative Action employer, and encourages Women, Minorities, Individuals with Disabilities, and protected Veterans to apply. VEVRAA Federal Contractor. If you have questions about this posting, please contact support@lensa.com
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