Influencer Marketing Manager

Title:

Influencer & Partnerships Manager

Location:

Remote

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Steel City is an apparel brand rooted in industrial grit and elevated workwear. What started in Pittsburgh has grown into a multi-channel business spanning e-commerce and retail, with a focus on building a brand that feels timeless, durable, and intentional.

We’re entering our next phase of growth — expanding beyond our roots into a broader, national audience — and we’re looking for someone to help us do that through influencer, seeding, and strategic partnerships.

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The Role

We’re hiring an Influencer & Partnerships Manager to own and scale one of our most important growth channels.

You’ll be responsible for:

• Building and managing our influencer network

• Running product seeding at scale

• Creating and executing brand collaborations

• Turning relationships into real reach and revenue

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What You’ll Do

• Identify and onboard creators that align with the brand
• Develop a network across micro, mid, and key partners
• Manage outreach, communication, and ongoing relationships
• Execute weekly product gifting to targeted creators
• Ensure consistent content creation and reposting
• Source and execute meaningful partnerships (brands, creators, businesses)

Bring collaboration ideas from concept → execution → launch

• Ensure influencer content fuels ads, email, and organic
• Turn creators into long-term partners