Freelance Social Media Manager

Waves Audio is a world leader in professional audio processing, known for its industry-standard software & hardware that empower creators, musicians, producers, engineers, and audio professionals worldwide.

We are seeking a freelance Social Media Manager to build, launch and maintain day-to-day operations for a new channel & community dedicated to content creators, as well as lead influencer collaboration in the content creation community.Due to time-zone alignment, this is a remote position available across Asia-Pacific, the Middle East, and parts of Europe (English – Mother Tongue Level is a must).Key Responsibilities

You will be responsible for:

• Content Production & Publishing
• Plan and maintain a content calendar for short-form platforms (TikTok, Instagram Reels, YouTube Shorts) with 4-5 posts/week per platform.
• Share 2-4+ Stories / platform / day (e.g. Instagram Stories, TikTok Stories etc.).
• Produce short-form content such as before/after audio demos, UGC-style explainers, reaction content, etc.
• Notice and capitalize on social media trends (current memes, hooks)
• Collaborate across teams & stakeholders to repurpose content as ad-ready creative variants for Meta / TikTok / YouTube (editing hooks, messaging angles, CTAs).
• Community & Social Presence
• Moderate comments and DMs; respond (or escalate support issues) in a timely manner.
• Find and engage relevant Reddit communities: post, comment, create presence.
• Social listening: monitor mentions, themes, sentiment, emerging topics/trends.
• Creator / UGC Management
• Build, grow and nurture a roster of UGC creators & micro-influencers; manage briefs, rights / usage, whitelisting.
• Influencer Outreach & Collaboration
• Consistently reach out to and partner with influencers in the content creation field, in order to feature and promote Waves’ services for content creators on the influencers’ channels.
• Analytics & Reporting
• Regular reporting: reach, engagement rate, saves / shares, click-throughs; attribution of trial signups (or similar conversion metric).
• Use insights to iterate content strategy, optimize posting schedule, formats, messaging.

RequirementsMust-Haves:

• Up to date with social media trends (2025), especially around UGC style, “hook first” edits, Shorts search, Reels algorithm etc.
• Ability to brief, guide, and collaborate with freelance creators and influencers to produce content aligned with brand goals.
• Strong communication and project management skills; ability to manage multiple deliverables, whether self-produced, delegated or outsourced, on tight schedules.
• Experience with Reddit: community rules, culture, posting / commenting etiquette.
• Influencer collaboration management
• Demonstrable experience in short-form video editing (e.g. CapCut, Adobe Premiere, Final Cut etc.), including basic motion graphics / effects. On-camera presence is a bonus.

Nice-to-Haves / Bonus Skills:

• Experience building social media channels from zero followers (organically).
• Some experience with paid social / creative testing.
• Experience managing creator / influencer partnerships, UGC pipelines, rights & whitelisting.
• Familiarity with other content tools (motion graphics, audio editing, etc).
• Experience in the content creation / podcasting industry.