Social Media Coordinator -Linkedin [207745]

We’re seeking a creative and organized Social Media Coordinator to take the lead on executing and managing organic social media content across platforms. This part-time freelance role supports the ongoing growth of our brand’s digital voice, allowing the lead strategist to focus on broader brand and design initiatives. The ideal candidate is a strong storyteller who can translate complex, technical topics into engaging, relatable social content—especially for LinkedIn. If you excel at simplifying ideas and crafting thoughtful, on-brand messaging, we’d love to work with you. Key Responsibilities

• Content Creation & Execution: Review editorial calendars, identify content needs, and write engaging, high-quality copy and captions.
• Platform Management: Schedule and publish approved content via Hootsuite, primarily for LinkedIn, with occasional support for Instagram and Facebook.
• Asset Coordination: Select and organize imagery; collaborate with design and brand teams to ensure visual and written alignment.
• Brand Voice Stewardship: Maintain a consistent, personable, and approachable tone across all social content.
• Simplify Complex Topics: Translate technical or industry-specific information into clear, engaging posts for a broad professional audience.

Qualifications & Experience

• B2B Social Media Expertise: Prior experience managing social channels for B2B brands (consulting, agency, or professional services backgrounds preferred).
• Strong Copywriting Skills: Excellent short-form writing ability with a focus on clarity, engagement, and brand alignment.
• Collaborative Mindset: Comfortable working under direction while partnering closely with designers and brand leads.
• Platform & Tool Knowledge: Proficiency in Hootsuite and a solid understanding of LinkedIn’s organic content algorithms and best practices.
• Design Awareness: While design skills aren’t required, an eye for visuals and understanding of brand consistency is a plus.
• Bonus Experience: Familiarity with nonprofit, government, or healthcare communications—where simplifying complex topics is essential—is highly valued.

Status: Ongoing freelance, 10–15 hours/week (potential to scale to 20 hours) Compensation: $25–$30 per hour, commensurate with experience Reports to: Head of Brand and Social